Hair care brand LUX is celebrating its 25th anniversary of launch in Japan at Omotesando Hills on the 27th and 28th of September 2014. Working together with some of the top creators and designers, the celebratory event "Bloom to Shine" - Hair Meets Art Exhibition - invites all guests to become a part of the digital art installation. Visitors can enjoy interactive attractions in special booths situated in Space O; each booth is set with a motion sensor camera and projects imageries according to the motion of the guests. To enhance the festive mood even more, the central hall and the grand stairwell are glamorously dressed up for this occasion. The dazzling 2 day event makes every woman feel special, radiant and indulged.

Dates : 27th September 2014 (Sat) 11:00 - 21:00
28th September 2014 (Sun) 11:00 - 20:00
Venue：Omotesando Hills Grand Stairwell + Space O
Addmission : Free
URL : http://www.lux25.jp/
※ Please see above link for further information.

Creative Direction：Projector
Spatial Direction：JTQ
Art Direction：White
Main Installation：WOW
Main Installation Program：RANAGRAM
Entrance Installation：Rhizomatiks
Music / Sound Design：evala (port, ATAK)
Web Design / Production：S2 Factory / minsak / maima
Produce：kichi / ROBOT